We already know the power and value Twitter provides for brands and personalities, from celebrities to politicians. Twitter’s power is so great, it can help overthrow dictators, and break global news stories. Conversely, it can spread rumors and damage reputations of the said figures. News stories break on Twitter, and last week we saw this [...]
BIN LADEN IS DEAD. This was the message heard and spread around the globe, in a matter of moments, late last night. The story broke not over the wires. Not on TV. Not in the newspapers. But instead, on the go-to source for real-time news today: Twitter. At 9:30pm ET last night, a tweet was [...]
This week, the biggest buzz on the Internet has been surrounding the lost (and found) iPhone prototype, running the new OS 4.0 software—a.k.a. the holy grail of handheld devices: the next generation iPhone. Not only was Apple’s prized possession lost and found, but it ended up in the hands of Gizmodo, who of course, broke the story. Apple [...]
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