We’ve recently seen several PR crises amplified or muted by the communications of those in the said situations. The logic behind crisis communications is removing your foot from your mouth, or putting out the metaphorical fire you’ve ignited. Tracy Morgan, LeBron James, and Anthony Weiner have made highly-publicized gaffes, but have had opportunities to make [...]
The end of an era. The Oprah Show is done after 25 years. The farewell specials have aired. The tears have been shed and we as human beings are picking up the pieces to move on with our lives. While the show has had an impact on many, I think one of the key influences [...]
It’s the job of PR pros to have our clients be seen in the best light possible by the public. Doing that encompasses keeping clients satisfied, maintaining relationships with journalists, and being able to coolly and swiftly manage crises as they occur. As you can imagine, this profession requires a great deal of diplomacy, as [...]
Last month, we at FCG made an announcement regarding the evolution of our leadership. At the kick off of our 20th anniversary, I was named President, with the goal of leading the company (and the industry, for that matter) into a new era of public relations. So what does this mean? As a company, it [...]
Just plain writing well. By almost any scholarly definition, it means communicating clearly, concisely, credibly and with precision via pen and paper. Or, to be more current, perhaps we should say with a keyboard or keypad and monitor? Either way, whether one chooses to acknowledge it or not, writing proficiency as a skill is the [...]
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