BIN LADEN IS DEAD. This was the message heard and spread around the globe, in a matter of moments, late last night. The story broke not over the wires. Not on TV. Not in the newspapers. But instead, on the go-to source for real-time news today: Twitter. At 9:30pm ET last night, a tweet was [...]
So, did you catch NBA All-Star weekend? The dunk contest was definitely entertaining, and certainly creative. And, the degree of difficulty was definitely high this year. But on a stage like this…it’s all about the presentation. Blake Griffin, the high-flying rookie sensation from the Los Angeles Clippers, took home top honors following his theatrical final [...]
Jay-Z. Hated or loved, the name is recognized basically everywhere on Earth. He’s a branding and marketing machine, as evidenced during the Roc-a-fella reign, through sales of his albums, and Rocawear. This guy’s endorsement carries so much weight, that virtually everything he touches turns to gold—a characteristic every brand wants in a spokesperson. But, that’s [...]
This week, Nike premiered its “Rise” commercial, focused on one of its biggest spokespeople, LeBron James. Following the fallout surrounding his “Decision”, the public was divided—you were either riding or colliding with him. The simple fact of the matter is, regardless of how his move made us feel, it was never about how we felt—it [...]
“You young fellas…no appreciation for the art of conversation.” –Nucky Thompson, Boardwalk Empire A few weeks ago, I had a conversation about something that’s been really annoying me. Grammatical errors. Improper usage. Misspelled words. They’re everywhere I look, and it’s driving me crazy. Why? Because these are grammatical, usage and spelling errors no one should’ve [...]
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